that people want to be made to feel
like you're only talking to them.
access. If you follow the three `Rs'
rule Relevance, Reliability and
Relationship you can't go wrong.
Provide your customers with
compelling content, user-friendly
navigation and tools that facilitate
a conversation, which will lead to
conversion-related actions such
as booking an appointment.
than ever. There is a plethora of new
social-media platforms to choose
engaging content in a variety
of media forms. Diversification
is key, building brand equity by
making it easier for patients to
recognise your brand. Don't forget
to measure your practice's social
engagement by monitoring real-
time information about its social
reach and degree of interaction.
and you will have a customer for
life. Take a look at your practice
from a patient's view and try to
get a better understanding of your
internal cross-functional touch-
points this could drastically
improve customer-lifetime value.
proactive in 2014 by managing change
with actionable solutions. The keys to
growing your business through online
marketing are planning, implementing,
measuring and tweaking.
marketing strategies and our aim
is to provide customised medical-
marketing plans. We understand
the laws and codes that regulate
medical marketing in Australia, and
develop marketing strategies that are
compliant, professional and effective.
In short, it is our business to make
your business stand out for all the
right reasons.
businesses. The Vividus team work to increase community awareness of your practice and help you build your patient
list via local-area marketing, a professional website, online marketing, satisfaction surveys and referral-based marketing.
To develop a marketing plan that will attract patients, improve patient experience and build reputation, call 07 3282 2233
or visit