Telenor Norway CORPORATE RESPONSIBILITY AND SUSTAINABILITY 2012 Page 79

Cycle-
to-work
campaign

Telenor norway has CommiTTed employees.
many of Them Take parT in our own CyCle-
To-work Campaign, whiCh runs from marCh
To oCTober every year.

Our campaign is part of the national bedriftsidretten ["Company sport"] campaign. At the beginning of
every cycling season Telenor Norway employees can sign up for the annual competition. They then record
the number of kilometres they cycle to and from work. Every month we draw winners from among Telenor
Norway's cyclists. The prizes are technical cycling jackets and similar cycling gear, which are intended both
to encourage further involvement and to act as a visible sign in traffic that the user is an environmentally-
conscious commuter.

In 2012 434 cyclists from Telenor departments throughout Norway took part. The winners who were drawn
in the course of the season work at our offices in Stavanger, Fåberg, Hakadal, Kristiansand, Trondheim,
Kongsvinger and Fornebu.