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requires increasingly flexible and
competent professional profiles,"
says Marco Serioli, Exhibitions
Division Director for Fiera
Milano.
Hot topics
The 50 conventions, seminars
and meetings were also a success,
which over the fair open days
tackled some industry hot topics:
certification and data protec-
tion legal issues, the future for
installers and private security
companies, road security, video-
forensics and financial institu-
tion protection in the cloud era.
Furthermore there were discus-
sions about urban security and
the advantages of smart cities,
and an in-depth look at subjects
connected to the technological
evolution, the integration of
home-automation and the evolu-
tion towards IP security.
The dates for Sicurezza 2014
are 12-14 November. n
a strong signal that the Italian
market is focused on recovery and
also confirms that during the first
half of 2012 there was a positive
step forward, almost a 1% increase
(source ANIE Sicurezza).
"In the months preceding the
event opening, we had thrown
down a challenge that the market
accepted: the trade fair has shown
itself to be an important meeting
place in Italy for business dealings
and for industry updates. The
double figure visitor growth and
the presence of foreign trade oper-
atives from 66 countries show the
desire to look beyond economic
difficulties to push for a future
with increased awareness regards a
changing marketplace and which
Sicurezza, the biennial
international event in
Italy had its focus in 2012 on anti-
intrusion, fire detection, passive
defence systems, home and build-
ing automation, ICT security,
intelligence and anti-terrorism,
products and services for public
law enforcement agencies and pri-
vate security companies. The show
celebrated thirty years of activity
and closed the 2012 edition with
positive results from several points
of view.
Up from 2010
16,136 visitors over 3 days (up
18%), 418 exhibitors (up 12%) of
whom 35% were from 33 foreign
countries. These results provide
Sicurezza, Milan
Visitors up by 18% at Sicurezza 2012
Sicurezza, the biggest security show in Italy, was held
in Fiera Milano on 7-9 November 2012 and attracted
16,136 visitors over the 3 days. That was 18% up com-
pared to the show in 2010.
By Henrik Paulsson / Carlos Cisternas
Samsung Techwin personnel were always
busy presenting their security systems.
Lucian Ciobanu, Peter Mckee and
Nicola Noviello, all from Arecont Vision.
Fransisco Fuster at Bunker Seguridad,
Noemi Farrarons at JR Sistemas and
Andrea Turolla at Bunker Seguridad.
Duevi´s Alessandro Santese, export
manager, and Fabio Turchi, comercial
director Italy.
Many visitors to Cias were interested in
security perimeter protection.
Swedish camera manufacturer Axis
Communications attracted many visitors
from the Italian security market.
Andrea Di Odoardo and Ely Maspero
at March Networks smiled and enjoyed
the show.
Nedap Italy AVI´s Mario Ferri, Michele
Monzeglio and Laura Ferri.
Sicurit Alarmitalia attracted a lot of
visitors during the exhibition days.
Antonella Greguccio and Daniela
D'Amico at Marss Security System
Salvatore Martiniello, branch manager,
and Luca Capula, marketing manager
at GPS Standard SpA.
Alessia Zarroli, Bentel Marketing with
Denise Bruley and Linda Mansillo at
Tyco Security had fun with a motorcycle.
Rudi Foini, Gianni Vittadello and Poul
Dalsgaard at Protect A/S always read
Detektor.
Raffaele Di Crosta, president of admini-
stration, and Eric Evers, international
sales director, from Ksenia Security Srl.