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Partner Marketing Framework
Partner Marketing Framework
Enable
Enable
Engage
Engage
Excite
Excite
Foundations
Foundations
Contacts
Contacts
EMEA VPN Partner Marketing Guide Q2 2013
EMEA VPN Partner Marketing Guide Q2 2013
Enterprise
End User Computing
Infrastructure Virtualization
Application Virtualization
Enterprise
End User Computing
Infrastructure Virtualization
Application Virtualization
Social Media
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Overview: Keep in touch with VMware via our Social Networks:
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Facebook: VMware Partner Network
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Twitter: VMware_Partners
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LinkedIn: VMware Partner Network
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Executive Blogging at: blogs.vmware.com/powerofpartnership
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RSS Feeds ­ Subscribe via www.vmware.com and our Newsletters
VMware Partner Central
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Overview: Our Partner extranet site, which includes all VMware relevant information on: products, training, sales
and marketing tools, campaigns and where to update your partner profi le.
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Qualifi cation: All partners.
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Location: http://www.vmware.com/partners/partners.html
VMware Partner Newsletters
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Overview: Monthly email newsletter to our Solution Provider partners covering the latest news on our products,
solutions, programs, etc...
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Qualifi cation: All partner levels.
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Location: To sign up to partner communications including the Partner Newsletter, visit your `My Profi le' page
within Partner Central
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Timing: Newsletters are distributed once a month.
Partner Link
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Overview: Partner Link is the new secure social platform within Partner Central, that connects you, our partners
to the knowledge, ideas, and resources you need from the broad VMware Partner Network community. This is
a real-time feed of all activities, people and information that are important to you. Once you start following
colleagues and joining groups, your Partner Link Home Stream will become a personalized, relevant, and highly
searchable hub of activity and communication.
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Qualifi cation: All Partner types
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Location: Visit Partner Central
Foundations
Partner Marketing Framework
Enable
Engage
Excite
Foundations
Contacts
vmLIVE
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Overview: VMware's interactive radio show for you to hear about new products and programme, sales ans
enablements tools, hosted by product and solution experts, channel executives and outside speakers
in a Q&A interview format. There is both a sales and technical show format.
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Qualifi cation: All partner levels.
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Location: http://www.vmware.com/partners/partners.html
VPN Toolbar
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Overview: Internet browser tool bar ideal for quick access to key sales, marketing & technical tools on .com
& Partner Central.
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Qualifi cation: All Partner Levels
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Location: To download the toolbar go to http://www.vmware.com/go/vpntoolbar
Online Marketing Funnel Calculator
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Overview: Determine whether your marketing campaigns will generate enough respondents to get to your desired
VMware revenues by only fi lling out 3 cells!
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Qualifi cation: Available to all partners
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Location: To download the toolbar go to http://www.vmware.com/go/MKTCalculator