s t r a te g i c pi llar 5 Performance Targets to 2015 Maintain CT’s fifnancial stability and grow investment in Tasmanian Cricket I. II. iii. III. IV. V. VI. Increase revenue by 10% by 2015 Increase non funded CA revenues by 10% by 2015 i. Ensure the Hobart Hurricanes generate a profit by BBL|03 ii. Ensure functions and events attain and maintain a net profit margin of15% pa by 2013 and grow revenues by 10% annually Run Ground and related operations at a surplus by 2015 Increase investment in cricket by 12% by 2015 Attain a positive net cash flow position across all financial years Manage borrowings sustainably – measured by an interest cover ratio of 1.5 or lower Ensure liquid reserves remain at the desired level – minimum of 20% of recurring expenditure (net of Player Payment Pool) to be set aside in liquid reserves at all times Supporting Strategies A B C D E F Drive attendance and memberships per pillar 1A Drive ground utilisation per pillar 1B and gain greater returns from public catering at the venue Maintain the Icon Program and funding by continuing to promote Tasmania in an effective and productive manner and enhancing relationships with major stake holders Develop alternate forms of revenue Agree appropriate funding agreement with CA under new Financial Model, to reduce risk and secure FY14-17 revenue Investigate resource sharing opportunities to reduce costs