Education Sessions Saturday, November 9 (cont.) 9:00am-10:00am Leigh Brown, CRS RE/MAX Executive Realty, Concord, NC Primary audiences are indicated with the color-coded icon. Anyone is welcome to attend each session. Residential Agent Broker/Owner/ Manager Commercial International IT Professional Niche Markets High Touch Plus High Tech Equals High ROI Share ideas and targeted technology strategies for getting consumers off the Internet and in front of the agent. Pick up ideas on how to engage with new/existing/bleeding/ old technologies. Discover ideas for tracking what works and what doesn’t in an effort to spend money wisely and grow agent/brokerage business over the long term, smoothing out the commission curves. 9:00am-10:30am This is just a sampling of programming. For the most current list of sessions and speakers, visit www.REALTOR.org/Conference People, Not Property: Build More Effective Relationships, Referrals and Repeat Business Peter Knight The Property Academy, Leatherhead, Surrey, United Kingdom Saturday, November 9 (cont.) 11:00am-12:30pm So Your Buyer Wants a Feng Shui’d House—Now What? Karen Rauch Carter Feng Shui Palace, Tustin, CA Fall back in love with real estate. Remember the key principle of real estate—it’s all about people, not property. Know how to tune yourself to achieve superb results from every client relationship. 9:00am-10:30am How to Make Your Sales Meetings Rock David Knox, CSP David Knox Productions Inc., Minneapolis, MN Learn how to quickly identify the best properties for buyers only interested in buying a property with good feng shui potential. Spot the top feng shui deal breakers that drive buyers away; craft conversations on the subject of feng shui and real estate; and analyze what might be considered a home with good feng shui potential given minor renovation/enhancements. See the companion session focusing on staging a property on Sunday. 1:30pm-3:00pm With the knowledge and know-how you’ll gain from this session, you’ll be able to deliver value in your meetings so agents will engage and return. Increase the attendance at your sales meetings and motivate your agents, all while creating a positive learning environment. 11:00am-12:00pm Improving Agent and Appraiser Communications: Real Property Valuation Forum Panel Moderator: Anna Ruotolo Opes Advisors, Pleasanton, CA Building Business Through the Use of the 1031 Exchange Patricia DelRosso Inland Private Capital Corporation, Oak Brook, IL Panelists: John W. Anderson Everett (Vic) Knight Marty Wagar Twin Oaks Realty, Inc., Crystal, MN Chapel Hill Associates, Raleigh, NC Midwest Appraisal Management Group, Portage, MI Expand your knowledge of 1031 tax deferred exchanges. Get valuable industry and client profile information on this market segment. Best of all, leave with practical tools to help incorporate this information into business strategies to assist in meeting your client’s real estate needs and build your business. 11:00am-12:30pm Doing Business with China Panel Moderator: Adrian Arriaga, CCIM, CIPS AAA Real Estate & Investments, McAllen, TX This session’s panel includes real estate leaders from China, who provide insight into conducting business within China and with Chinese individuals and businesses in your country. In addition to the formal presentation, you are encouraged to meet other attendees to begin building relationships that could lead to business opportunities. 11:00am-12:30pm Due to increased government regulations, lenders have had to implement tighter lending standards, and appraisers must be able to conduct independent and impartial appraisal assignments. These requirements have left real estate agents and appraisers confused about what can or cannot be discussed during the appraisal process and who agents can talk to if they have a complaint about the results of an appraisal report. The panel discussion includes examples of how agents and appraisers can communicate, how the reconsideration process works and what role an appraisal management company plays in the valuation process. 1:30pm-3:30pm Emerging Business & Technology Forum Mark Lesswing National Association of REALTORS ® Chicago, IL , 5 More Key Success Strategies...High Power Negotiating Edward D. Hatch, CRB, CRS, GRI Ed Hatch Seminars, Inc., Gambrills, MD Get timely, practical uses of current technology, and learn about new technologies from NAR’s CIO. Uncover five negotiating strategies to help you win clients over versus win over clients. Learn what to say and how to say it when confronted with the most common buyer/ seller objections. Companion sessions on Friday and Sunday expand on these strategies. 11:00am-12:00pm Premier Access Registrants Get an Added Benefit! Register for the Premier Access pass, and you can download 100+ hours of education session audio recordings at no additional cost, courtesy of our sponsor Bank of America. Using Mini-Movies to Market Luxury Homes Curt Hahn Film House, Nashville, TN Gain a clear understanding of the cost and benefits of marketing luxury homes using mini-movies—complete with story lines, actors and musical scores. Discover how mini-movies work to engage potential buyers through emotion and story lines tailored to the individual property and the target buyer. View a variety of actual mini-movies that have successfully helped sell seven-figure properties, including properties that were languishing on the market prior to the mini-movies. Uncover the costs of producing mini-movies, as well as strategies to have the homeowners fund the entire expense. Bank of America, N.A., Member FDIC Equal Housing Lender www.REALTOR.org/Conference | 800-650-6893 (US & Canada) | 847-996-5876 (INT’L) 5