A BROKER’S added value K C NOWLEDGE Together with competence, your knowledge of the market and its reality defines your purpose in the eyes of the public. This is why mandatory basic training for new brokers was re-introduced on September 1, 2013. OLLABORATION Mr. Serge Brousseau has said it on many occasions: “By showing that we respect each other, that we value our colleagues’ work and that we are all doing our best for our clients, we are doing a service to our entire profession.” The announcement of a mandatory continuing education session on Collaboration this fall shows the importance of this added value. Today more than ever, real estate or mortgage brokers must keep their five professional senses on alert. This is a good thing! Because the combined use of Communication, Competence, Knowledge, Collaboration and Trust in all your professional activities contributes to the survival of our great profession. Why? Because of the added value you bring to your clients. By honing your senses, you make sense of your work! These five senses, which make up the broker’s added value, have been described in various forums by the OACIQ. They are the result of our reflection on the future which was initiated during the Real Estate Summit. At this February 2012 event, the various players from the field agreed to work together to define a forward-looking vision for the profession. This vision rests on strategic challenges that translate into FIVE CORE SKILLS: C OMPETENCE Things evolve quickly, and constantly updating one’s knowledge is crucial. This is why the OACIQ has developed mandatory continuing education activities, including on Forms, the Act, and Pyrrhotite. These skills help you guide your clients so they can make informed decisions that take all factors of a transaction into account. Your competence is an added value for them. C T OMMUNICATION In the course of your work, you need to communicate with many different types of people. Your ability to do so effectively is vital to your professional success. Together with strengthening your skills, it represents one of the two main priorities on which the OACIQ plans to focus in order to advance our profession. RUST “Together and stronger”: This slogan stands for one of the main issues surrounding our profession; the more brokers trust each other and work together better, the more they will inspire trust in the public. 8 Profession Broker September 2013 Profession Broker September 2013 9