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New McCain Stay
Crisp 10mm Fries
McCain's new Stay Crisp Fries are the
innovative, coated A-grade fry offering a
superior hold time that's second to none.
Created from a premium starch and natural
ingredients, Stay Crisp Fries have a clear
and undetectable crisp coat that reduces
oil absorption and keeps the fries crispier
for longer making them ideal for bain
marie, take away and restaurant service.
McCain Stay Crisp 10mm 6x2kg
Bidvest Code: 57293
Facebook, You Tube, Instagram, Twitter these are just a
few of the many Social Media platforms out there that
hospitality operators should be embracing. You're in the
experience business and social media is all about sharing
experiences. It's a way of building a closer connection with
your customers. Social media is a great tool for brand
building, PR, customer relationship management and a
handy way to gather customer feedback.
The kinds of posts that do well are:
Anything that involves your audience. People like to be
famous! Give them a chance to be famous, and in return
they'll make you famous
Photos - photos of food, photos of staff, photos of
interesting or eye catching things
Videos - whether it's a special event in your place
or an interview with your chef
When you're thinking of content for these platforms, keep
in mind John McEnroe's rule of marketing: "You cannot be
serious!" Keep it fun and light-hearted. How do you keep it
fun? Try lots of things. That's what the greatest comedians
do ­ they are thinking ALL the time about their work
Simon Young
CEO of syENGAGE Ltd
business
P A N E L
EXPERT
QUESTION
Should I use Social M
edia
for my business?
order online 24/7 www.bidvest.co.nz
BIDCLUB MARCH 2015 | 29