2014 Fujikura Product Catalog Page 11

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FUJIKURA SHAFT TECHNOLOGIES

For over 30 years, Fujikura has set the standard in shaft design,
process technology, and materials --all of which have helped lower
golf scores around the world. Better performance on the course--
that's the advantage serious golfers should expect and get from
their equipment.

Fujikura's current line of graphite shafts feature the following
technologies:

Provides greater stiffness and strength compared
to a standard/conventional material at a similar
weight. This allows for increased stability, distance,
and feel. Materials containing an extremely high
fiber content are difficult to make, and only
the best, high-precision material suppliers can
accomplish it. They make it especially for Fujikura.

MAXIMUM CARBON FIBER CONTENT

The first club fitting system that measures

information both before and after the ball is hit. With
3-D motion capture, the club and shaft are measured

dynamically and recorded throughout an entire swing.

Those variables integrate with data from the most

advanced ball flight monitors to precision fit the best
performing shaft for that swing.

ENSO

Fuel Rod Technology, comprised of the Combustion
Chamber and the Load Injector Tip, allows for a
more efficient transfer of energy down the shaft,
generating more power with less overall effort.

Presenting a new, low-density paint finish that's
so incredibly light, it might as well be invisible.
Phantium Finish reduces standard cosmetic weight
by as much as 70%, while still allowing for a rich
luster and premium appearance.

Developed in-house by Fujikura, FlexMap is an advanced
mapping technology that measures specific golf swing

characteristics of different shafts through pre- and
post-impact swing phases. Through understanding the
micro details of a golf swing, identified markers have
allowed for the grouping and classification of all shafts

into three primary shaft profile types.

MCT achieves two important features in a graphite
shaft for irons and hybrids. Benefits include a
balanced adjustment of center gravity location
in a shaft and better controllability by smooth
movement coming from a thinner silhouette,
which is essential to iron and hybrid shafts.

Our four directional graphite composite holds
the shaft "in round" through the impact area of a
swing. When used together with the Triax weave,
the shaft returns to the head more consistently,
producing more centers of contact. Translation:
longer and straighter drives.

QUADRA AXIS

H.I.T. stands for High Inertia Tip. This technology
stores more energy during your downswing then
releases that energy right before impact, which
means the tip end of the shaft accelerates faster to
the ball. This provides optimal spin, regardless of hits
with higher or lower trajectories.

H.I.T. TECHNOLOGY

Fujikura invented an innovative design process
that surrounds graphite shaft fibers in the outer
walls with a rigid "cage" structure. This creates
thinner, lighter walls that have the same feel
and control of a heavier shaft.

CAGE

Carbon fiber is woven into a honeycomb structure
that covers the ply in three directions. Triax resists
the bending forces from multiple directions during
the swing to provide increased stability and speed
toward impact.