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Thank you to all of the individuals and corporations who provided company giving data, took part in the survey or the interviews. Your time and insight was invaluable in completing this report. This report includes data (interviews, CECP, SVCF survey or SVCF corporate advised fund giving) from the following companies: Adobe Systems Inc. Agilent Technologies, Inc. Altera Applied Materials Bank of America Chevron Corporation Cisco Systems Clever Girls Collective eBay Genentech Homestead Intel Corporation Juniper Networks KPMG LLP Levi Strauss & Co LinkedIn Maxygen McAfee, Inc. McKesson Corporation Microsoft NetApp NVIDIA Orchard Commercial Pacific Gas & Electric Company Passerelle Plantronics Rambus Rocket Fuel Salesforce Inc. Sand Hill Global Advisors, LLC SanDisk Corporation Fund SAP Foundation StubHub Symantec Corporation Synopsys Target Texas Instruments The Charles Schwab Corporation The Clorox Company Varian Medical Systems VMware W. L. Butler Construction Wells Fargo & Company Xilinx Yahoo! Methodology This report explores the state of corporate citizenship in the Bay Area. By combining results from a national survey by the CECP (formerly known as Committee Encouraging Corporate Philanthropy) that included the participation of several prominent Bay Area companies, an additional survey of local corporate citizenship conducted by Silicon Valley Community Foundation (SVCF), an analysis of SVCF corporate donor advised funds, and in-depth interviews with local companies, this report describes key dimensions and recent innovations in corporate citizenship in the region. Thirty Bay Area companies provided information about their corporate citizenship efforts either through the national CECP corporate giving survey (19 companies), the SVCF regional survey (17 companies), or both (6 companies). The national CECP survey received information from 240 companies, which provides an opportunity for comparison. Though neither comprehensive nor representative of the diversity of companies across the region, the results do reflect the patterns and preferences of an important sample of companies, a combination of successful, established companies and dynamic, younger enterprises, spanning multiple industries in the Bay Area. SVCF Corporate Advised Funds: Sample Size: Throughout the report, the convention “N=” or “n=” indicates the number of companies used in each calculation. “N” references the total sample size for that analysis, whereas “n” denotes a segment of the total sample size. The number will vary from one figure or data point to the next because respondents did not necessarily answer every question in the survey. This data represents 2012 donations of all corporate advised funds held at Silicon Valley Community Foundation. SVCF Corporate Citizenship Survey: This data was derived using the online survey tool QuestionPro. Fifteen companies completed the survey and two companies partially completed the survey. Companies headquartered or with regional offices within the nine-county Bay Area region were asked to participate. CECP Corporate Giving Standard (CGS) Survey, 2013: This data is derived from the (CGS) benchmarking tool. This annual philanthropy survey collects data that populates a customizable, online benchmarking database containing more than $130 billion in comparative data collected since 2001. For the purposes of this report only data from companies headquartered within the nine-county Bay Area region (19 companies total) were used. Please click on the link for the detailed survey methodology. Acknowledgements CECP provided survey data for this report. Special acknowledgements to Michael Stroik. Prepared by Collaborative Economics, Inc. www.coecon.com Collaborative Economics works with senior executives from business, foundations, government, education and community sectors - helping them create breakthroughs in how people think and act regarding their region. Collaborative Economics’ clients have the passion, vision and commitment to blaze a new pathway for their community. They understand that a new kind of leadership is required to create great places, with thriving economies and world-class quality of life. Principal Researchers & Authors Doug Henton, John Melville, Kim Held, Clare Brown, Janine Kaiser, Renae Steichen, Jessie Oettinger
Endnotes
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Bay Area Council Economic Institute. Innovation and Investment: Building Tomorrow’s Economy in the Bay Area. March 2012. Web. Volunteering—The Business Case: The Benefits of Corporate Volunteering Programmes in Education (Corporate Citizenship & City of London), 2010; Volunteering—The Business Case: The Benefits of Corporate Volunteering Programmes in Education (Corporate Citizenship & City of London), 2010 SVCF, Corporate Citizenship Survey, 2013. n=8. SVCF, Corporate Citizenship Survey, 2013. n=12. CECP, in association with The Conference Board. Giving in Numbers: 2013 Edition. N=163. SVCF, Corporate Citizenship Survey, 2013. n=12. Business Wire. eBay Inc. Launches The Opportunity Project, a Global Social Innovation Initiative. 30 Mar. 2011. Web GE Sustainable Growth 2012. Frameworks Overview. Web. ACCP and Corporate Citizenship. Measuring Community Impact Using the LBG Model: A Pilot Program by ACCP and Corporate Citizenship. Aug 2013. PowerPoint. Web.
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SVCF CORPORATE CITIZENSHIP REPORT
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