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Seasonal
Transitions
Each year the following products are grown
and harvested in California's Salinas Valley:
· Broccoli
· Cauliflower
· Green Leaf Lettuce
· Iceberg Lettuce
· Romaine Lettuce
· Spinach
· Spring Mix
· Strawberries
This fertile region is home to some of the
richest, most nutrient-dense soil on the planet.
It's also home to Markon and our Ready-
Set-Serve
®, Markon First Crop®, and Markon
Essentials
® grower-shipper partners.
Yearly
Harvesting Cycles
Harvesting revolves around a schedule that
maximizes growing conditions, resulting in the best
quality, highest-yielding crops. These seasons vary:
there are times of abundance--and inevitably
times when products are scarce industry-wide.
Broccoli/Cauliflower/Lettuces
The main harvesting season typically starts in late-
April/early May in the Salinas Valley.
Warm weather, cool breezes, and just enough rain
make this area ideal for growing and harvesting
spring/summer crops. Growers remain in this
region until the weather cools in approximately
mid- to late October.
To avoid quality problems that cooler temperatures
and rain can cause, most growers move their
operations, including equipment and harvesting
crews* to Huron, California where the weather
remains warmer for a longer period of time. The
45-day season is the shortest within the yearly
harvesting cycle.
By mid-November, crops are usually ready to
be picked in Yuma, Arizona where mild winter
temperatures and less rain are more conducive
to this season's farming. Growers move from
Huron south to the desert region, including Yuma,
Coachella, and the Imperial Valley, where they
remain until the next April, when Arizona becomes
too hot. The entire cycle begins anew with a move
back to Huron and then to the Salinas Valley where
conditions are again optimum for the spring and
summer months.
*Markon Inspectors follow the harvests, living and working in
the various regions to ensure they are in the fields every day, no
matter what season.
Celery
Celery harvesting begins its cycle in Salinas. The
season starts in early June and runs through
November. By December, cold weather has
pushed growers south to Oxnard, California and
then in January to Yuma, Arizona. The Yuma
celery harvest is short--from January to March;
the Oxnard season continues through the next
June, starting over again in Salinas. Santa Maria
has celery available April through December.
Strawberries
By late April, strawberries are ready to be picked
in Salinas and nearby Watsonville, California.
Growers harvest here until late October or the
first significant rain, when crews move south
to Oxnard. In December-January, harvesting
transitions to Coachella, then on to Santa Maria.
In April, growers move back to Salinas.
Salinas
Oxnard
Yuma
Huron
Broccoli/Cauli ower/Lettuces
Celery
Strawberries
Coachella
Santa
Maria